following up on last month's post, here is the breakdown of figures for active avatars per country for September 2007, normalised against the respective population sizes (again, population totals were obtained from the CIA's World Factbook).
for those of you who are new to this, i'll give you a concrete example (if you've read my post last month on the same topic, you can just skip ahead to the next paragraph). the United States had 156516 active avatars last month. the population size of the USA in July was 301139947. this means that 0.05 percent of the US population had avatars active in Second Life last month.
i took the top 30 countries by active avatars (ranked by absolute numbers), and processed them by 'active avatars as proportion of country population'. just like last month, China, Mexico and Turkey have been excluded, because the proportions are really tiny. other countries excluded for the same reason from this list of 30 are Romania, India and Russia. this means that Romania's proportion has declined below 0.01 percent. further, in terms of absolute numbers, India and Russia are now in the top 30 list, having displaced South Korea, Finland and Israel.
here's what the numbers for September look like :-)
1. the Netherlands 0.11 % (proportion of population has increased, from 0.10 %)
2. Denmark 0.07 % (proportion has fallen, from 0.08 %)
3. Portugal 0.06 % (proportion has fallen, from 0.07 %)
4. Belgium 0.06 % (proportion is stable, but rank has increased, displacing Australia and the UK)
5. Australia 0.06 % (proportion has fallen, from 0.07 %; displaced in rank by Belgium)
6. United Kingdom 0.06 % (proportion is stable; displaced in rank by Belgium)
7. Switzerland 0.06 % (unchanged)
8. USA 0.05 % (proportion is stable, but rank has increased, displacing New Zealand)
9. Germany 0.05 % (proportion is stable, but rank has increased, displacing New Zealand)
10. Canada 0.05 % (proportion is stable, but rank has increased, displacing New Zealand)
11. New Zealand 0.05 % (proportion is stable, displaced in rank by the USA, Germany and Canada)
12. Italy 0.04 % (proportion is stable, but rank has increased, displacing Ireland, France and Spain)
13. France 0.04 % (unchanged)
14. Spain 0.04 % (unchanged)
15. Sweden 0.04 % (proportion is stable, but rank has increased, displacing Ireland)
16. Ireland 0.04 % (proportion has fallen, from 0.05 %; displaced in rank by Italy, France, Spain and Sweden)
17. Norway 0.04 % (new entrant)
18. Austria 0.03 % (proportion is stable, but rank has increased, displacing Singapore, Finland and Japan)
19. Singapore 0.03 % (proportion has fallen, from 0.04 %; displaced in rank by Norway and Austria)
20. Japan 0.03 % (proportion is stable, displaced in rank by Norway and Austria, yet also displacing Finland)
21. Greece 0.02 % (proportion is stable, but rank has increased, displacing Finland, Israel and Brazil)
22. Brazil 0.02 % (unchanged)
23. Poland 0.02 % (proportion is stable, but rank has increased, displacing Finland and Israel)
24. Argentina 0.01 % (proportion is stable, but rank has increased, displacing Finland, Israel and Romania)
analysed this way, Singapore is still the Asian country with the highest proportion of active avatars in Second Life.
it will be interesting to see if and how these figures change next month, as October was the first full month of the imposition of VAT on European residents.
Technorati Tags: geography, globalization, Second Life, Singapore